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Jonathan Hubbard

Head of Hospitality EMEA • United Kingdom

John Hubbard - London
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Local Office:

43-45 Portman Square
London, W1A 3BG
United Kingdom

Office: +44 207 152 5803

Mobile: +44 7921492681

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Jonathan Hubbard

Head of Hospitality EMEA • United Kingdom


Jon has over 30 years’ experience of the hospitality sector across EMEA, dealing with a wide range of hotel assets, from budget to luxury, and across capital markets, development, valuation and advisory service lines.

He has executed and led both single asset and large portfolio valuations in multiple jurisdictions across EMEA.

Prior to joining Cushman & Wakefield in 2017 to head up the Hospitality team in EMEA, Jon had responsibility for Investor Services and the valuation and advisory teams across EMEA at JLL’s Hotels & Hospitality Group, as well as leading the businesses in the Middle East & Africa and Northern Europe.

SERVICES

Hospitality

The hospitality industry is changing. From disruptive technology to the shifting definition of what a hotel can be, hospitality advisers require not only real estate and operational expertise, but insight into the future.

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Hospitality Capital Markets

Our Hospitality Capital Markets team provides a complete advisory service to investors, whether buying, selling or managing their capital within the hotel sector. We combine operational expertise with up-to-the-minute real estate knowledge – and members of our capital markets team have advised on transactions worth well over €6.0 bn across EMEA.

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Hospitality Valuation

Our Hospitality Valuation & Advisory team deals exclusively with hotel and hospitality assets. Using our real estate, hotel operations, finance and asset management knowledge, we work with global institutions, lenders, operators, investors and individuals, providing valuations for transactional, lending and regulatory purposes.

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Investor and Developer Services

Our team has market leading insight and experience having been involved in Development Advisory and Operator Selection processes on the most important hotel developments schemes across Europe

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Smarter Asset Services

Enhancing places with smarter more sustainable solutions.

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Smarter Asset Services

Enhancing places with smarter more sustainable solutions.

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Valuation & Advisory Services

Giving you the confidence to make informed decisions.

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Total Workplace Solutions

The workplace experience is increasingly important for today’s employees.

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Transaction Management

Providing you with the right space, the right strategy, in the right locations to support your business growth and flexibility.

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Programme Management Office

Delivery of global initiatives and management across multiple and complex projects.

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Global Portfolio Administration
Consolidating your portfolio data to ensure control, visibility and accuracy, enabling you to focus on your core business objectives.
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Integrated Portfolio Management

Our IPM service focuses our Transaction Management, Portfolio Administration and Portfolio Strategy activity around our clients’ business challenges and priorities.

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Insights

Elderly Care
Research

Elderly Care Real Estate Scorecard

Discover the latest insights and trends in the elderly care real estate market with the comprehensive Elderly Care Scorecard. From investment volumes to occupancy levels and cost pressures, gain valuable knowledge so you can make informed decisions and stay ahead in the industry.
Jack Kelleher • 17/10/2024
London Big Ben Westminster Bridge sunset
MarketBeat

UK MarketBeat

Analyse quarterly UK commercial property activity across office, retail and industrial real estate sectors as well as the Central London residential market. Find data on supply, demand and pricing trends at the market and submarket levels.
Edward Bavister • 15/10/2024
Residential-Market-Commentary-Hereo-Banner-Small
Article

Residential Market Commentary

Political stability following Labour’s election victory, paired with an improving economic environment, creates an optimistic outlook for the UK housing market. 
Vivienne Bolla • 02/10/2024
pillows on hotel double bed
MarketBeat

Hospitality Market Trends & Data

The latest hospitality market insights are based on the in-depth analysis of our extensive data sets, surveys of investors, operators and lenders and up-to-date market intelligence from our team members on-the-ground in all major European markets.

Bořivoj Vokřínek • 30/08/2024
vat in dilapidations
Article • Valuation

VAT in Dilapidations

VAT in respect of dilapidations is a complex subject with its own set of rules, regulations and case law. Opinions are usually divided, and much will depend on the circumstances.
Alex Charlesworth • 05/06/2024
2024 UK SELF STORAGE ANNUAL REPORT
Research

UK Self Storage Annual Report 2024

The Self Storage Association UK Annual Industry Report provides a comprehensive overview into the self storage sector.
Philip Macauley • 16/04/2024
2024 London moves
Research • Workplace

London Moves

As the London office market continues to evolve and adapt, the London Moves report provides a detailed analysis of the trends and shifts in 2023. It highlights the who, what, where and why of office relocations across the Capital.
Ben Cullen • 15/04/2024
office buildings
Insights • Sustainability / ESG

Complete Asset Optimisation Guide

Discover expert strategies for optimising logistics, retail, and office real estate assets. Gain insights to maximise returns and improve performance.
Andie Penman • 29/02/2024
A Life of Luxury: Perspectives from Paris
Article

A Life of Luxury: Perspectives from Paris

On a recent team work trip to meet with retailers and colleagues from our Paris office, three clear trends stood out.
Duncan Gilliard • 20/09/2023
EMEA Property Values
Research • Economy

Where Do European Property Values Go from Here?

Scenarios & Implications for Commercial Real Estate (CRE)
Sukhdeep Dhillon • 30/09/2022
Glass office facade with tree Australia
Insights • Sustainability / ESG

Sustainability Trends

Sustainability and ESG is now front of mind for landlords and occupiers; we review the latest in sustainability real estate trends.
Thomas Vazakas • 14/06/2022
UK Residential Development Land report
Research

Residential Development Land Report

The London residential land market has seen mixed success in recent times, whilst the South East is seeing record land values being achieved.

Charles Whitworth • 13/06/2022

What's new

Rupert Bridgman.jpg
Cushman & Wakefield Welcomes Lease Advisory Partner

Real estate services firm Cushman & Wakefield has announced the appointment of Rupert Bridgman as a Partner to its UK Lease Advisory team. 

Richard Coleman • 04/10/2024

TIME score
Cushman & Wakefield’s TIME Score Index Forecasts Investment Buying Opportunities Across All Property Sectors in Europe

Europe’s commercial real estate investment market now presents attractive buying opportunities across all sectors – including Offices – according to Cushman & Wakefield’s latest TIME Score Index, as indicators point towards a stabilisation in pricing and green shoots of recovery and growth.

03/10/2024

Top of glass office building exterior corner
Cushman & Wakefield Promotes David Gingell To Co-Head Of EMEA Equity, Debt & Structured Finance

Cushman & Wakefield has promoted David Gingell to Co-Head of its EMEA Equity, Debt & Structured Finance (ED&SF) team. 

Richard Coleman • 23/09/2024

Retail-Nederland
Cushman & Wakefield Bolsters Market-leading London Retail & Leisure Team

Global real estate advisors, Cushman & Wakefield has appointed Tors Hayward and Alice Vaughan as Associates within its Central London Retail & Leisure team. 

Richard Coleman • 20/09/2024

Egypt affiliate_signing.jpg
Cushman & Wakefield Expands Into Egypt With Core As Exclusive Affiliate

Cushman & Wakefield has signed an exclusive affiliate agreement to deliver commercial property services in Egypt as Cushman & Wakefield Core.

Richard Coleman • 17/09/2024

EMEA_LOGISTICS_AdobeStock_641468246.jpeg
Sustainable Warehouses Command 19% Price Premium Underlining ‘Flight To Quality’ In European Logistics Investment

Logistics real estate investors are willing to pay nearly a fifth more (19%) for European warehouses with high sustainability credentials (BREEAM Very Good or above) over assets rated below that benchmark, according to Cushman & Wakefield.

Richard Coleman • 12/09/2024

AdobeStock_600288219.jpeg
European Hotel Deal Volumes Surge To Five Year High

European hotel transactions reached a five-year high in the first half of 2024, according to new data from Cushman & Wakefield. 

Richard Coleman • 29/08/2024

UK London City
Winchester
people-750x456
Cushman & Wakefield Announces Raft Of Associate Director, Associate, And Senior Surveyor Promotions Across UK & Ireland

Promotions are across Cushman & Wakefield’s UK&I-based business lines 

25/07/2024

UK London City
UK Hotel Investment In H1 Up 210% From H1 2023 To Nearly £4Bn

Transaction volumes in the UK hotel real estate market have significantly increased in the first half of 2024.

Richard Coleman • 22/07/2024

Anthony Dixon_webcard.jpg
Cushman & Wakefield Appoints Head of Living Land And Development

Firm continues Living sector expansion with hire of Anthony Dixon from Allsop

Richard Coleman • 01/07/2024

UK INSIGHTS

Elderly Care
Research

Elderly Care Real Estate Scorecard

Discover the latest insights and trends in the elderly care real estate market with the comprehensive Elderly Care Scorecard. From investment volumes to occupancy levels and cost pressures, gain valuable knowledge so you can make informed decisions and stay ahead in the industry.
Jack Kelleher • 17/10/2024
London Big Ben Westminster Bridge sunset
MarketBeat

UK MarketBeat

Analyse quarterly UK commercial property activity across office, retail and industrial real estate sectors as well as the Central London residential market. Find data on supply, demand and pricing trends at the market and submarket levels.
Edward Bavister • 15/10/2024
dc-update_emea-webcard-oct-2024.jpg
Research

EMEA Data Centre Market Update

Get an overview of the key EMEA data centre markets.
Andrew Fray • 15/10/2024
Residential-Market-Commentary-Hereo-Banner-Small
Article

Residential Market Commentary

Political stability following Labour’s election victory, paired with an improving economic environment, creates an optimistic outlook for the UK housing market. 
Vivienne Bolla • 02/10/2024
pillows on hotel double bed
MarketBeat

Hospitality Market Trends & Data

The latest hospitality market insights are based on the in-depth analysis of our extensive data sets, surveys of investors, operators and lenders and up-to-date market intelligence from our team members on-the-ground in all major European markets.

Bořivoj Vokřínek • 30/08/2024
2024 London moves
Research • Workplace

London Moves

As the London office market continues to evolve and adapt, the London Moves report provides a detailed analysis of the trends and shifts in 2023. It highlights the who, what, where and why of office relocations across the Capital.
Ben Cullen • 15/04/2024
office buildings
Insights • Sustainability / ESG

Complete Asset Optimisation Guide

Discover expert strategies for optimising logistics, retail, and office real estate assets. Gain insights to maximise returns and improve performance.
Andie Penman • 29/02/2024
A Life of Luxury: Perspectives from Paris
Article

A Life of Luxury: Perspectives from Paris

On a recent team work trip to meet with retailers and colleagues from our Paris office, three clear trends stood out.
Duncan Gilliard • 20/09/2023
person drawing a chart in marker on glass
Insights

The EMEA Investor Update

A regular update on the commercial real estate investment scene in Europe.
James Young • 27/10/2022
EMEA Property Values
Research • Economy

Where Do European Property Values Go from Here?

Scenarios & Implications for Commercial Real Estate (CRE)
Sukhdeep Dhillon • 30/09/2022
Southwark station empty escalator
Insights • Economy

UK Real Estate Market View

A regular update on the commercial real estate market in the UK.
31/05/2022
modern office meeting room
Article

Commercial Property

Dedicated to delivering effective services in the EMEA region. 

FEATURED STORIES

CW Birmingham Office UK
Cushman & Wakefield – Birmingham Office • Commercial Real Estate
Exemplar service line collaboration to deliver a new workplace for our Midlands team.
Learn More
Battersea Power Station Development Co
Battersea Power Station Development Company • Retail
Battersea Power Station is an iconic 42-acre development on the south of the River Thames.
Learn More
Brindley place
Hines • Retail
Developing a forward-looking strategy for one of Birmingham’s prime assets.
Learn More
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