Driving optimized leasing investments
Our Agency Leasing advisors go beyond filling spaces with tenants. We deliver smart strategies, cutting-edge creativity and meticulous support to transform acquisitions into successful investments. Successful leasing strategies stem from the shared vision of our leasing, research and creative teams working together to maximize asset awareness, stabilize occupancy and achieve optimal rents. This connectivity gives our clients unmatched access to local, national and global trends and occupiers. With our depth of experience, our advisors possess a rare understanding of the nuances and complexities of all property types. Guided by this vision, depth and drive, we ensure every client investment is fully optimized.
Brilliant ideas come to life when the right people, strategies and resources come together.Barrie Scardina, President of Americas Retail Services, Agency Leasing & Alliances
Creating better lease potential
With an in-depth analysis of an asset’s investment goals, target tenant mix, financing structure, building strengths, submarket conditions and competitor comparisons, we craft tailored strategies to optimize the lease and rent potential of an asset.
Providing better market awareness.
We manage the entire marketing process, engaging best-in-class creative specialists, technology, digital promotion and personal engagement to better position our client’s assets in a competitive leasing market.
Flawless execution for better results
With deep market connections, our agency leasing advisors analyze prospective tenants, create canvassing programs and track market trends to execute every leasing strategy flawlessly.
How We Deliver
Upon carefully analyzing an asset’s investment goals, tenant mix, financing structure, building strengths, submarket conditions, and competition, we then develop a creative, comprehensive commercial leasing strategy for that asset. Whether representing a single property or an entire portfolio, we manage the entire marketing process to strategically position each asset within their market, using the right mix of technology, digital promotion, and proven property marketing approaches to attract and retain the right tenants.
SERVICES INCLUDE:
STRATEGIC ASSET ANALYSIS
COMPREHENSIVE PROPERTY POSITIONING / MARKETING
BROKER RELATIONSHIP CAMPAIGNS
EXPERT EXECUTION
GREEN LEASES
SUITE OF INVESTOR SERVICES
Dedicated In-House Creative Services
Cushman & Wakefield's Investor Services Marketing Center of Excellence (COE) specializes in the development of creative property marketing that drives strategic leasing. We are experts in creating and implementing intentional marketing strategies that extend beyond traditional graphic design.
We work as an extension of the leasing team, allowing us to mobilize around each marketing challenge to launch great solutions into the market quickly.
- Multi-faceted marketing plans & campaigns
- Fresh visual identity and brand positioning
- Streamlined creative, strategic solutions
663 North Michigan Ave
2626 McKinney
The Campus at Innovation Way
ESG—We Make it Green
Landlords and occupiers can partner on achieving their Environmental, Social and Governance (ESG) goals through green leases featuring clauses that generate efficiencies and support sustainability goals. Green leases facilitate data sharing, transparency, energy efficiency and waste management that can improve building performance and generate cost savings for both parties.
Landlords who adopt green leases also have plenty to gain from having a greener asset. Our research shows that highly efficient, green-certified buildings can command a green rental premium over less-sustainable buildings in high-cost markets. Conversely, assets with lower energy efficiency, and without green provisions in place, may risk incurring a “brown discount” on their valuation.
By creating shared incentives and outlining key responsibilities, landlords and occupiers can jointly leverage green leases to improve the environmental performance of both the building and its surrounding area.
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Property Types & Industry Sectors
Whether your real estate portfolio includes office, industrial or retail properties, we work to develop and support a holistic approach to site acquisition and portfolio strategy.
Unmatched access to local, national and global occupiers maximizes the value of your assets through creative and innovative lease-up programs.
Our 2,100 agency leasing professionals take an imaginative, forward-thinking approach to maximize asset awareness, stabilize occupancy, and achieve optimal rents—all while forging positive relationships with the surrounding community.
Market Intelligence to Align Supply Chain and Real Estate Strategy
Our Logistics & Industrial agency leasing experts provide market expertise, company resources and tailored solutions to drive value for your business. We can help with a variety of industrial property types— including manufacturing, logistics, distribution, warehouse, cold storage and special-use facilities. Our agency leasing brokers take a multi-disciplined approach, using company resources—including Property Management, Project Management, Capital Markets, Valuation & Advisory, Labor/Demographics and Market Research—to align for success and deliver unparalleled service.
Physical Location Plays Critical Role in Brand Interaction, Whether Purchase is In-Store or Online
Our Retail agency leasing experts create innovative solutions and maximum results to enhance the value of your real estate investment. Whether urban high street, suburban shopping mall, lifestyle center, mixed-use destination or rural strip center, retail environments are in the midst of a transformation driven by consumer shopping patterns, preferences, use of new technology and more. An innovative, flexible asset strategy is critical for retail real estate owners, investors and developers to succeed.
Partner of Choice for the World’s Top Occupiers of Real Estate Across Industries
In a business climate that demands specialization, our Industries & Specialties practice is a competitive differentiator. Our professionals offer technical real estate solutions for industries with unique needs such as healthcare, data centers, life sciences and more.
Leadership Contacts
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We make more deals by accessing more investors, creating more connections and providing exclusive, local insights. We relentlessly make opportunities for our clients. Every day. All over the world.